The Love You Visa Gift Card uses a heart shape to convey love, something we accept almost without question. But if you ever have wondered why or when that came to be, it has been traced to the 13th Century. A French painting (of course, the French!) depicted a kneeling lover offering his heart to a fair damsel sitting on a chair. Indeed, the Christian New Testament makes references to “believing from the heart” and some excavated ancient Persian ruins had heart shapes in stucco panels, but wide use of the heart as a symbol of love took root firmly in the 16th Century and has been with us ever since. Honor your loved ones with Love You Visa Gift Cards.