The blue jeans on the Jeans Visa Gift Card certainly look the part of the rugged and durable attire they were designed to be. The denim fabric was an accidental result of some 18th century weavers in Nimes, France, attempting to replicate serge, a durable Italian weave. It became known as serge de Nimes, which was shortened to denim. The fabric came into its own when Bavarian immigrant Levi Strauss brought it to America in 1853 and used it to make tough pants that would endure the rigors of gold miners in the great California gold rush. Anyone who wears jeans will like Jeans Visa Gift Cards.